PEST Analysis on British Airways Essay -- Economics Business Air Essay

PEST Analysis on British Airways The four different environments are often referred to as PEST and allow a PESTanalysis to be conducted this allows the organisation to review and consider the environment in which it operates. The PEST factor that has contributed to the airlines industry for many years, but has brought a drastic change was from the disaster on September 11th 2001. Political environment concerns the role of the government and its affects in an organisation it also includes the extent to which the government intervenes in the economy. Due to the terrorist attack many airlines such as British Airways stopped flights to certain countries such as the middles east and the main countries involved with the fear of their planes being attacked. This is therefore caused up a political stir with the fact that Britain's fear them maybe the next victims of terrorist attacks. This has had a many negative effects on the airlines as they have lost out on a lot of money because of the stoppage of flights to certain destinations. The authorities have had to make sure that certain rules have been put into place to make sure that the airlines are safe and that they abide by the rules. British Airways have had to rely on the political and environment effects on the feedback that they get to decide on what course if action to take on the airline. Secondly the amount of economic activity in the economic environment is extremely important. Whilst assessi...